Navigational aids
Graphics unlock different parts of the
brain at the same time and activate the senses. This
sharpens perception – with the added bonus that
it makes your website particularly memorable.
On average people retain about
| 10 % |
of what they read |
| 20 % |
of what they hear |
| 30 % |
of what they see |
| 70 % |
of what they see and
hear |
| 80 % |
of what they say themselves |
| 90 % |
of what they say and
do themselves |
 |
 |
Source: British Audiovisual
Society
Examples
Possible graphics for the opening page
of a major Internet site.
Visitors to the site can navigate their way to selected
pages.
Possible opening graphics for an internationally
active company.
Visitors to the site can navigate by geographical
location or subject matter.
|